Job Description
Join Innovate Philly Labs, a dynamic startup in Philadelphia's tech corridor, as a Digital Marketing Intern. This hands-on role offers real-world experience in digital strategy execution while contributing to our mission of transforming local businesses through innovative marketing solutions. Work alongside industry experts in a collaborative environment that values creativity and data-driven decision making. Perfect for students seeking to build their portfolio while making tangible impact.
Responsibilities
- Develop and execute social media campaigns across Instagram, LinkedIn, and TikTok
- Conduct keyword research and optimize SEO content for client websites
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Create compelling email marketing sequences and newsletters
- Assist in managing paid advertising campaigns (Google Ads, Facebook Ads)
- Collaborate on content creation including blog posts and video scripts
- Prepare weekly performance reports with actionable insights
Qualifications
- Currently enrolled in Marketing, Communications, or Business program
- Proficiency with social media management tools (Hootsuite, Buffer)
- Basic understanding of SEO principles and Google Analytics
- Strong written communication skills with attention to detail
- Experience with Adobe Creative Suite or Canva preferred
- Ability to work 15-20 hours per week during academic term
- Portfolio showcasing digital marketing projects (strongly preferred)