Job Description
Join Innovate Charlotte's dynamic marketing team and transform your academic knowledge into real-world experience! This part-time digital marketing internship offers flexible hours and valuable college credit while immersing you in Charlotte's thriving tech scene. Perfect for motivated students seeking to build professional portfolios.
You'll work directly with industry experts on cutting-edge campaigns that shape how local businesses connect with their audiences. Our collaborative environment ensures you gain hands-on experience with modern marketing tools and strategies while contributing to meaningful projects.
Responsibilities
- Execute social media campaigns across platforms (Instagram, LinkedIn, TikTok)
- Analyze performance metrics using Google Analytics and HubSpot
- Create engaging content for blog posts, email newsletters, and digital ads
- Assist in local SEO optimization for small business clients
- Collaborate on Charlotte-specific event promotions and partnerships
- Track competitor marketing strategies and industry trends
- Support A/B testing for landing pages and ad creatives
Qualifications
- Currently enrolled in college/university pursuing Marketing, Communications, or related degree
- Must receive college credit for internship participation
- Basic knowledge of social media platforms and digital tools
- Strong written communication and organizational skills
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Available to work 15-20 hours per week during academic semesters
- Interest in local Charlotte business ecosystem
- Portfolio or coursework demonstrating creative abilities preferred