Job Description
Join our dynamic team at Bluegrass Innovations and kickstart your marketing career in Louisville's thriving business landscape. This paid internship offers hands-on experience in digital marketing strategies while contributing to real-world campaigns for local and national clients. You'll gain exposure to SEO, content creation, and analytics in a collaborative, mentor-driven environment. Perfect for students seeking to apply classroom knowledge to impactful projects while building professional connections in Kentucky's growing tech sector.
Responsibilities
- Develop and execute social media campaigns across platforms like Instagram, LinkedIn, and TikTok
- Optimize website content using SEO best practices to increase organic traffic
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Create engaging blog posts, email newsletters, and promotional materials
- Assist in managing PPC advertising campaigns with Google Ads
- Collaborate with cross-functional teams on brand strategy initiatives
- Research market trends and competitor activities for strategic insights
Qualifications
- Currently pursuing a Bachelor's degree in Marketing, Communications, or related field
- Strong written communication skills with attention to detail
- Proficiency in Microsoft Office Suite and basic graphic design tools
- Experience with social media management platforms (e.g., Hootsuite, Buffer)
- Basic understanding of SEO principles and digital analytics
- Ability to work independently and manage multiple projects
- Enthusiasm for learning new marketing technologies and trends