Job Description
Join Innovate Charlotte's dynamic team and transform your academic knowledge into real-world impact! We're seeking passionate college students for our Digital Marketing Internship program, where you'll gain hands-on experience while earning valuable college credit. This 12-week immersion program offers mentorship from industry leaders and exposure to cutting-edge marketing strategies in one of America's fastest-growing tech hubs.
As a Digital Marketing Intern, you'll work on live campaigns for local businesses, collaborate with our creative team, and develop measurable marketing solutions. Our program is designed to bridge the gap between classroom learning and professional practice, providing you with portfolio-ready projects and industry connections that will accelerate your career trajectory.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze market trends and consumer behavior data to inform strategy decisions
- Create compelling content including blog posts, social media assets, and email newsletters
- Monitor campaign performance using analytics tools and prepare weekly performance reports
- Collaborate with cross-functional teams on brand initiatives and community engagement projects
- Assist in managing client relationships and maintaining CRM systems
- Participate in weekly strategy sessions and present campaign recommendations
- Document marketing processes and contribute to best practice guidelines
Qualifications
- Currently enrolled in an accredited college/university program pursuing Marketing, Communications, Business, or related degree
- Must be able to receive academic credit for internship completion
- Proficiency in Google Analytics, social media platforms, and content creation tools
- Strong written communication skills with attention to detail and brand voice
- Basic understanding of SEO/SEM principles and digital advertising fundamentals
- Ability to work independently with minimal supervision while meeting deadlines
- Enthusiasm for Charlotte's local business community and tech ecosystem
- Portfolio or coursework demonstrating creative/marketing capabilities preferred