Job Description
Join Fresno Innovate Labs' dynamic team as a Weekend Digital Marketing Intern! This paid opportunity offers hands-on experience in local digital campaigns while accommodating your weekday schedule. Perfect for students seeking flexible, real-world marketing experience in California's Central Valley.
What You'll Gain: Build your portfolio with SEO optimization, social media management, and local analytics while working directly with Fresno-based businesses. Mentorship from industry professionals and potential full-time conversion upon graduation.
Responsibilities
- Execute weekend social media campaigns for local Fresno clients
- Analyze local search trends and optimize SEO strategies
- Create engaging content for Instagram, Facebook, and Google Business Profiles
- Track campaign performance using Google Analytics and local reporting tools
- Collaborate with cross-functional teams on weekend marketing activations
- Develop promotional materials for weekend events and pop-up shops
Qualifications
- Currently enrolled in Marketing/Communications program at accredited Fresno-area institution
- Available Saturdays and Sundays (8am-5pm) with weekday flexibility
- Proficient in Google Analytics, Facebook Business Suite, and Canva
- Strong understanding of Fresno market demographics and local business landscape
- Portfolio demonstrating social media or content creation projects
- Valid California driver's license for occasional local client visits