Job Description
Join Innovate Charlotte's dynamic marketing team and transform your academic knowledge into real-world impact! We're seeking a passionate Marketing Intern to drive local brand initiatives while earning valuable college credit. This part-time opportunity offers hands-on experience in digital campaigns, community engagement, and content creation within Charlotte's thriving business ecosystem. Perfect for students seeking to build their portfolio while contributing to meaningful local projects.
Responsibilities
- Develop and execute local social media campaigns targeting Charlotte demographics
- Assist in creating compelling content for blogs, newsletters, and event promotions
- Conduct market research to identify Charlotte consumer trends and opportunities
- Support logistics for community events and pop-up activations across the city
- Analyze campaign performance metrics and optimize strategies based on data
- Collaborate with cross-functional teams to align marketing with business objectives
- Manage local influencer partnerships and ambassador programs
Qualifications
- Currently pursuing a Bachelor's degree in Marketing, Communications, or related field
- Strong academic standing (minimum 3.0 GPA) with college credit eligibility
- Proficiency in social media platforms (Instagram, TikTok, Facebook)
- Basic knowledge of SEO/SEM principles and Google Analytics
- Excellent written and verbal communication skills
- Ability to work 15-20 hours per week with flexible scheduling
- Portfolio or coursework demonstrating creative/marketing skills preferred
- Valid North Carolina driver's license for local travel if required