Job Description
Join Innovate Detroit's dynamic marketing team this summer and transform your academic knowledge into real-world impact! Our 12-week paid internship program offers college credit opportunities while you gain hands-on experience in digital marketing, brand strategy, and campaign execution. Work alongside industry professionals in our downtown Detroit office, contributing to high-profile projects that shape how brands connect with audiences. This immersive experience bridges classroom learning with professional growth, positioning you for future success in the competitive marketing landscape.
Responsibilities
- Assist in developing and executing digital marketing campaigns across social media, email, and content platforms
- Conduct market research and competitor analysis to inform strategic recommendations
- Support content creation including blog posts, social media graphics, and video scripts
- Analyze campaign performance metrics using Google Analytics and marketing automation tools
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Present findings and creative concepts to senior stakeholders during weekly reviews
Qualifications
- Currently pursuing a Bachelor's degree in Marketing, Communications, Business, or related field
- Must be eligible for college credit through your academic institution
- Proficient in Microsoft Office Suite; experience with Google Analytics preferred
- Strong written communication skills with portfolio of creative writing samples
- Basic understanding of SEO principles and social media marketing best practices
- Ability to work 20-30 hours/week during summer months (June-August)
- Proactive problem-solver with attention to detail and organizational skills