Job Description
Join Boston Innovations Group's dynamic marketing team as a Weekend Marketing Intern! This paid internship offers hands-on experience in SEO optimization, content creation, and digital analytics while working flexible weekend shifts. Perfect for students pursuing marketing, communications, or business degrees. Gain real-world skills in a fast-paced environment with mentorship from industry professionals.
Responsibilities
- Execute on-page SEO strategies and technical audits for client websites
- Create engaging content (blogs, social media, email campaigns) aligned with SEO best practices
- Analyze keyword trends and competitor landscapes using tools like SEMrush/Ahrefs
- Monitor and report on organic traffic, rankings, and conversion metrics
- Collaborate with cross-functional teams to integrate SEO with broader marketing initiatives
- Assist in developing weekend-specific marketing campaigns for local audiences
- Update and optimize metadata, headers, and internal linking structures
Qualifications
- Currently pursuing a Bachelor's degree in Marketing, Communications, Business, or related field
- Basic knowledge of SEO principles (on-page, keyword research, technical SEO)
- Familiarity with content management systems (WordPress preferred)
- Strong analytical skills with attention to detail
- Excellent written and verbal communication abilities
- Ability to work independently during weekend shifts (Sat/Sun 9AM-5PM)
- Proficiency in Google Analytics and SEO tools (Moz, SEMrush)
- Portfolio or coursework demonstrating content creation skills preferred