Job Description
Are you a driven student looking to launch your career in the heart of the Crescent City? Join Bourbon Digital for an immersive, high-impact internship experience. We are looking for passionate individuals who want to bridge the gap between traditional culture and modern digital strategy. As an intern, you won't be fetching coffee; you will be actively contributing to real campaigns that drive growth and visibility.
In this role, you will work closely with our senior marketing team to optimize our digital footprint, support content creation, and analyze performance metrics. This is a unique opportunity to build a professional portfolio while enjoying the vibrant energy of New Orleans.
Responsibilities
- SEO Execution: Assist in on-page optimization efforts, including meta tags, alt text, and keyword integration across our web properties.
- Content Strategy: Draft and edit engaging blog posts, social media copy, and newsletters tailored to our target audience.
- Analytics & Reporting: Monitor website traffic using Google Analytics 4 and present weekly insights on user behavior and campaign performance.
- Keyword Research: Conduct competitor analysis and identify high-volume search terms to improve search engine rankings.
- Technical Support: Collaborate with the web development team to ensure site speed and mobile responsiveness meet SEO best practices.
- Link Building: Identify and outreach for partnership opportunities to build high-quality backlinks.
Qualifications
- Education: Currently pursuing a Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Technical Skills: Basic understanding of HTML/CSS and familiarity with CMS platforms like WordPress.
- SEO Knowledge: Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Moz) is a strong plus.
- Communication: Excellent written and verbal communication skills with a creative flair.
- Organization: Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Location: Must be based in New Orleans, LA, or willing to work in a hybrid/on-site capacity.