Job Description
About the Role
Are you ready to launch your career in the fast-paced world of digital marketing? Urban Growth Strategies is seeking a motivated Summer Intern to join our Philadelphia-based team. You will work directly with senior strategists to execute high-impact SEO campaigns and optimize our digital presence.
Why Join Us?
- Work with a diverse team in the heart of Philadelphia.
- Gain mentorship from industry veterans.
- Flexible schedule to accommodate your summer classes.
What You'll Do
As a Summer Intern, you will play a crucial role in our growth engine. You won't just be fetching coffee; you will be implementing strategies that drive real results.
Responsibilities
- Conduct in-depth keyword research and competitor analysis to identify high-value growth opportunities.
- Assist in on-page SEO optimization, including meta tags, heading structures, and internal linking strategies.
- Collaborate with the content team to draft SEO-friendly blog posts and landing pages.
- Monitor website performance using Google Analytics and Google Search Console to identify trends and areas for improvement.
- Support off-page SEO efforts, including backlink outreach and local business directory submissions.
- Track KPIs and prepare weekly reports on campaign performance and organic traffic growth.
Qualifications
- Currently enrolled in a Bachelor’s degree program in Marketing, Communications, Information Systems, or a related field.
- Basic understanding of SEO principles, keywords, and on-page optimization.
- Familiarity with SEO tools such as Ahrefs, SEMrush, or Moz.
- Strong written and verbal communication skills with a keen eye for detail.
- Analytical mindset with a passion for data analysis.
- Must be available to work full-time (35+ hours/week) during the summer months.